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Dubbed the “Oscars of the coffee world,” the Cup of Excellence is an annual international competition and auction for specialty coffee. This year, it drew international judges from 14 countries to Taiwan, where they selected coffees that best represent Taiwan’s unique local flavors. FTV reporter Stephany Yang caught up with the winners of the Presidential Award to learn what set their coffees apart.

Deputy Secretary-General to the President, Ho Chih-wei, presented the "Presidential Award" to four outstanding coffee producers. Two of the producers own estates located in Alishan and Chiayi.

Lin Yen-chien
Presidential award winner
I think it’s probably due to the excellent cultivation environment. Meticulous cultivation management is essential. In addition, we have good post-harvest processing methods—it’s a highly precise process.

Tseng Fu-sen
Presidential award winner
We are the largest Gesha coffee estate in Taiwan, and we’re honored to receive the Presidential Award. Our Gesha coffee is grown with excellent field management. We focus exclusively on Gesha coffee, and we grow it through DNA-based methods.

Hailed as the “Oscars of the coffee world,” the Cup of Excellence recognizes the finest specialty coffees from around the globe. This year’s event brought together elite judges from 14 countries to crown the winners.

Luis Rodriguez
Alliance for Coffee Excellence
We have 27 winners coming from the different regions from Taiwan. We have four coffees that made above 90 points. The coffees were fantastic this year. They have beautiful floral aromas, fragrance, a lot of citric notes, and a lot of berries.

The Cup of Excellence auction volume surpassed 1,000kg for the first time last year, with coffee beans selling at an average price of NT$5,900 per kilogram. Over the past four years, the total retail value from auctions has nearly reached NT$100 million, showcasing Taiwan coffee’s strong competitiveness in the international market.

Krude Lin
Coffee Industrial Alliance of Taiwan
A coffee that scores above 90 must have some truly distinctive flavors. Just imagine—compared to many other coffee-producing countries, Taiwan’s production costs are relatively high. That means coffee from Taiwan entering international auctions can be considered among the most expensive, most precious, and highest-quality coffees in the world, and it’s presented to the global coffee market in this way.

With over 4.2 billion cups of coffee consumed annually, Taiwan’s and high-quality production coffee industry is booming.

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